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The Boutique at Seneca is a one-of-a-kind fashion retail learning lab for students in Seneca College’s Fashion Business and Fashion Business Management Programs in the School of Fashion, located in Toronto, Ontario. Our on-campus store and online store serve the Seneca community and beyond.
Each academic term, The Boutique is operated by a new team of second-year Fashion Business / Fashion Business Management students along with faculty, staff, and student mentors. Students work as Sales Associate in The Boutique on campus as well as take on a role in a "department" within The Boutique's business operation.
The Boutique has launched hundreds of careers since 1973. The program enables students to practice skills that are important to build a career in fashion buying, planning and inventory management, digital marketing, store operations, training and development, financial management, analytics and customer service and e-commerce.
What We Do
Meet Our Team
This semester, The Boutique is run by twenty-six second year students. We have formed into seven teams, each with different roles that bring the Boutique to life. Each of us has an individual style, set of skills, and responsibilities that is essential to delivering engaging service, beautiful product, aspirational environments and captivating communications. Our different team roles are: Social Media team, Planning team, Promotion and Email team, Finance team, Customer Experience team, Buying team, and Product and Merchandising team. We're excited to be back to serve you this semester!