Who We Are
The Boutique at Seneca is a one-of-a-kind fashion retail learning lab for students in Seneca College’s Fashion Business and Fashion Business Management Programs in the School of Fashion, located in Toronto, Ontario. Our on-campus store serves the Seneca community and beyond. Now, in the age of online learning, our Boutique had moved to a virtual platform and we launched an e-commerce website in November 2020.
Each academic term, The Boutique is operated by a new team of second-year Fashion Business / Fashion Business Management students along with faculty, staff, and student mentors. Students work as Sales Associate in The Boutique on campus as well as take on a role in a "department" within The Boutique's business operation.
The Boutique has launched hundreds of careers since 1973. The program enables students to practice skills that are important to build a career in fashion buying, planning and inventory management, digital marketing, store operations, training and development, financial management, analytics and customer service and e-commerce.
What We Do
We work with Canadian vendors to offer our customers quality casual and everyday work-wear at competitive prices. We pick trendy pieces with exceptional quality from the brands you love including Dex, Black Tape, RD Style, Molly Bracken, Pink Martini, and a variety of accessories brands. We curate a selection of products from these brands to give our customers variety, versatility and comfort. Count on us to find you the perfect piece that will never go out of style and will keep you looking fresh and chic.
Meet our team!
Behind the scenes of The Seneca Boutique, we are a passionate team of driven students working in various teams that are the essential core of our dynamic business. Our teams include Buying, Content and Digital Merchandising, Customer Experience, Social Media, Promotions and Email Marketing, Social Media Marketing, Finance, and Planning and Inventory Management.